Sales Success and an MBA
By Steve Gruber It has been a while since I completed my Executive MBA at the University of Toronto’s Rotman School of Management, and as a caveat I thoroughly enjoyed the program and found it to be...
View ArticleLearning to Network at Tech Start Up Events
By Stephanie Goodman “Networking” is one of those intimidating words that can leave a person struggling to bring themselves to an event. Putting yourself out there and meeting new people can make...
View ArticleGovernment funding for sales and marketing initiatives
By Mark Elliott If you are a startup company in Canada you are probably aware of programs like SR&ED and IRAP . If you are not aware of these programs you might want to get a new accountant. There...
View Article#Winning Sales Deals…Sometimes the Work is Just Starting
By Steve Gruber Often times many people think that simply “closing (winning) the deal” is the hard part. You have chased the prospect, qualified them, pitched numerous times, sent over a proposal,...
View ArticleBenefits of Shared Work Spaces for Startups
By Stephanie Goodman Many are aware how challenging it is for small businesses to handle the sales and marketing of their solution. What entrepreneurs and small business owners deal with on top of all...
View ArticleNext new Canadian tech startup hotspot….Hamilton
by Mark Elliott Venture Accelerator Partners started almost 5 years ago and since then we have been involved in the Hamilton Tech Community. Our first client was from Hamilton. When we started our...
View ArticleB2B Sales Compensation Plans for Startups
by Mark Elliott I have helped to set and create sales compensation plans for companies that have hundreds of millions of dollars in revenue to ones that have a few thousand in revenue. Though the...
View ArticleUse New and Old Content to Market your B2B Solution
by Stephanie Goodman Last Thursday night I attended my first Toronto B2B Event hosted by BrainRider. The session focused on B2B Marketing, featuring guest speakers Erin Braford from STR Software, Scott...
View ArticleAnalysing your market and customer can be crucial for B2B Start-ups
By Tabitha David This past Tuesday night I had the privilege of attending a session within the series Entrepreneur 101 which is hosted by MaRS Discovery District . The topic of discussion for this...
View ArticleNetworking and You: How to get the most from a networking event
by Marc DeAmorim Networking is an important aspect for both individuals and companies. It can allow you to build powerful and potentially profitable connections with numerous people. However,...
View ArticleHow Startup’s Can Onboard New Employees
One of the most exciting and stressful events for any startup is hiring a new team member. Many times, the reason for the hire is to free up time for another team member or entrepreneur, but...
View Article6 Things Yogi Berra Can Teach Startup Marketers
A few weeks ago, we wrote a blog post on the need for startup’s to develop great sales and marketing plans that was inspired by a quirky quote from Yogi Berra: “If you don’t know where you’re going,...
View ArticleIs Your Startup Ready for PR?
As an entrepreneur, you’ve spent months, maybe even years, constructing a viable product or service. Now you’re ready to create some buzz about it. If you’re not a public relations or media...
View ArticleThe Art of Startup and Small Business Networking
Having a broad and actionable network is important for any business. For a startup however, it can be the difference between life and death. In the early days of many startups, an entrepreneur’s...
View Article6 Key Takeaways From The Art of Small Business Toronto
On Monday, October 21st I was fortunate enough to attend The Art of Small Business conference in Toronto. Throughout the day, I attended six presentations from bestselling authors and thought leaders...
View ArticleRFP’s for Small Businesses: 10 Questions to Ask Yourself
Many firms, both established and startups, spend a great deal of amount of time responding to RFPs for products and services put forth by Government organizations or agencies. For larger companies...
View ArticleWork for a Startup? You’re In Sales
What's the most fundamentally important thing any organization, but particularly startups, can do to find success? The answer is pretty straightforward: “DRIVE REVENUES!” Without growth in top line...
View Article4 Communication Strategies for Startup Sales Teams (Video)
Dealing and communicating with sales people is often very different from how you would manage other team members. In this video blog post, we discuss 4 ways to communicate with your startup sales team....
View Article6 Key Items a Startup Should Consider When Expanding into a New Market
Expanding your startup business into new markets can be exhilarating and at the same time frightening. When resources are tight, you want to make sure you get the most out of your investment. There are...
View ArticleMaRS: Chinese Market Opportunities for Ontario Startups
My strong interest in everything Chinese (business, language, food, history) was sparked during the time that I lived there. I’m also interested in learning about the amazing things that startups are...
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